PUMA: Say No to Hate

PUMA is a global sportswear company that is one of the main sponsors of the Israeli Football Association (IFA). The IFA includes players from many different backgrounds and religions, promoting peace and cooperation through sports.

Unfortunately, PUMA is being attacked by anti-Israel extremists who are pressuring the company to terminate its sponsorship. These extremists are only fueling more hatred and conflict, and we can’t let them win.

Send an email urging PUMA to reject the pressure and continue sponsoring the IFA.

Letter to

Senior head of communications, Kerstin Neuber

Dear PUMA staff,

I would like to take thank your company for its continued sponsorship of the Israeli Football Association.

Sporting initiatives can be a powerful way of bringing people of all backgrounds and religions together. In Israel, such cooperation is more important than ever.

I understand the extremist BDS campaign is demanding that your company cuts ties with the IFA. While the Israeli-Palestinian conflict is a tragedy that must end, I believe giving in to this pressure would only make the situation worse.

I want to ensure PUMA is aware that there are countless people who appreciate and respect the company's integrity and want you to stand up to the forces of division and hate.

Sincerely,

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Ilan Ilan start this petition

1 year ago

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Puma Campaign

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To the attention of : Kerstin Neuber (Senior head of communications)

Dear PUMA staff,

I would like to take thank your company for its continued sponsorship of the Israeli Football Association.
Sporting initiatives can be a powerful way of bringing people of all backgrounds and religions together. In Israel, such cooperation is more important than ever.
I understand the extremist BDS campaign is demanding that your company cuts ties with the IFA. While the Israeli-Palestinian conflict is a tragedy that must end, I believe giving in to this pressure would only make the situation worse.
I want to ensure PUMA is aware that there are countless people who appreciate and respect the company's integrity and want you to stand up to the forces of division and hate.

Sincerely,

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PUMA: Say No to Hate